CamelBak is an idea born from the most basic human need – thirst. Founded in 1989, CamelBak invented the hands-free hydration category and is the global leader in personal hydration gear. The first CamelBak products proved popular with mountain bikers and motocross riders who appreciated being able to drink hands-free. Scientific studies showing athletes drank more fluids and performed better when they wore a CamelBak encouraged the brand to expand into other sports. Today, CamelBak designs, tests and engineers a mix of products that include everything from technical hydration packs to reusable bottles and individual UV purification systems. Still driven by its original ethos, CamelBak believes in the performance advantage proper hydration delivers.